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THE BOLD AND THE BEAUTIFUL

The spread of American culture in Eastern Europe is an important theme in Missirkov’s work. For The Bold and the Beautiful (2001) he photographed living rooms in which the television is tuned in to the soap opera, which by now is also popular in Bulgaria. The photographs illustrate how Americanisation slips into Eastern European societies unnoticed. At the same time the series offers a look at Bulgarian interiors and indirectly gives a picture of social life in that country.

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